AEK Betsson BC announces the beginning of its partnership with Hartini Poli and NAKAS Group. Starting from the new competitive season, new products bearing the symbol of the “Queen” will be available to the public through the boutique at SUNEL Arena, the Club’s official e-shop, as well as through hundreds of retail points across Greece.

Hartini Poli, a member of the NAKAS GROUP, has been a dynamic presence in the publishing industry over the past 15 years, holding a leading position in the Greek market. With a rich publishing portfolio, it collaborates with distinguished Greek authors as well as with major international publishing houses. It is also an official licensee for many popular local and international brands. In recent years, it has expanded its activity into the design, production, and distribution of gifts, school supplies, collectible items, and other products. With an extensive distribution network across Greece and Cyprus, in combination with the Group’s bookstore chain, NAKAS BOOKHOUSE, which includes 12 stores nationwide, Hartini Poli continues to invest in quality, innovation, and consumer experience.