The strategic partnership between AEK BC and SUNEL expands: The new jersey of the Club carries the “Energy” of SUNEL.
AEK BC and the SUNEL Group are delighted to announce the extension of their multifaceted strategic partnership, with SUNEL becoming the Platinum Sponsor of AEK BC’s jersey for the 2025–2026 season.
Following the renaming of the Olympic Hall of Ano Liosia to SUNEL Arena – the first official naming of a basketball venue in Greece – the SUNEL logo will now feature prominently on the front of the team’s new jersey. At the same time, the back of the jersey will display “The Green Alliance” – the newly established company of the SUNEL Group, whose mission is to contribute to the energy and technological modernization of sports and cultural facilities across Europe, through innovative clean energy solutions, sustainable operations, and advanced technological applications.
The SUNEL Group is today among the fastest-growing multinational groups of Greek interests, with an international presence in 11 countries and offices in Athens, London, Valencia, Milan, and Bucharest. Since 2022, SUNEL has been collaborating with Ameresco Inc., listed on the New York Stock Exchange, through the joint venture Ameresco SUNEL Energy S.A.
Mr. Miltiadis Zygouras, President of the SUNEL Group, stated:
“The presence of the SUNEL logo on the front of AEK BC’s jersey for the 2025–2026 season marks a special moment for us, sealing the trust and strategic cooperation we have developed with the Club. AEK represents values such as resilience, solidarity, respect, and belief in progress – values that are deeply aligned with the philosophy of the SUNEL Group. Through this partnership, we want to highlight the power of sports to act as a driver of sustainable development and technological transformation. Our relationship with AEK goes beyond sponsorship; it is strategic, long-term, and based on a shared vision.”
From his side, Mr. Vaggelis Angelopoulos, President of AEK BC, added:
“We are truly delighted that SUNEL now becomes part of our Club’s identity. AEK has consistently proven that it is not only a sports organization with a glorious history, but also an institution with strong social and cultural impact. Our partnership with the SUNEL Group, and the presence of their logo on our jersey, confirms our commitment to strategic alliances that go beyond the conventional nature of sponsorships and reflect a common vision for progress, responsibility, and positive impact both on and off the court.”
In the coming period, AEK BC and the SUNEL Group will host an event to officially present the team’s new jersey. This will not be a typical ceremony but a broader event, designed as a starting point for dialogue on the connection between sports, sustainable development, technological innovation, and the modernization of sports and cultural infrastructures. The event will include thematic discussions with distinguished speakers, contributing to the highlighting of challenges and opportunities for the future.